I just had a wonderful conversation with the DKG California State Organization President, Judy Kearns, where we discussed the concept of marketing. We agreed that it seems we often forget that promoting DKG to our own members is just as vital as promoting this amazing Society to the community. After reflecting on this idea, Judy recently involved DKG leaders in California in the creation of marketing modules that could be used to remind members of the value of membership. During a recent state organization leadership training session, they created PowerPoint presentations, recommitment ceremonies and other tools to be used in chapters around the state. She encouraged them to visit other chapters and share the benefits of membership.
Do you remember why you joined? Do you remember how special, how honored, you felt that day? Take a walk down memory lane if you have been a member for a long time and reflect on the power of membership in DKG. If you recently became a member, explore the benefits that come with membership in an international organization promoting excellence in education and developing innovative educators. Find out what your membership offers you. And then, remember to share that gift with other key women in your community.
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